Session type:

Talk

Presented by:

Grace Cook

Transform

Jason Theodorou

Transform associate

Session time:

18 Sep 11:15 12:00

Session duration:

45 minutes

About the session

Good content design can make all the difference when it comes to accessibility and comprehension of policy. 

This is especially true for transactional services, where a user is expected to not only understand content but to take an action off the back of it.

The content design team from Transform will share the insights, processes and tools that they used to improve digital content alongside judges who were firmly attached to legacy technical and complex language.

They ultimately fed this improved content into a citizen-facing dashboard pattern to be used across multiple services.

Grace and Jason will explain how they took work from their own service, such as to solidify their style and formatting, and opened it up to their community of practice to create standardised design patterns with benefit for the whole organisation.

Participant takeaways:

  • Convene a content team around clear goals and objectives
  • Pinpoint their value as content designers and how to identify and articulate this
  • Build consensus on style and formatting points
  • Create documentation that people will read, use and share
  • Improve collaboration between design disciplines
  • Get stakeholders on board with best practice

Themes:
Content design practice, Aligning teams, Best practices, Processes, Standards, Communication

About the speaker(s)