What do teenage boys need to know about adulthood? What is it like to be a teenage boy today? What do service designers need to know about them?
The transition from ‘boy’ to ‘man’ is a difficult one. We will talk about what we’ve learned about the lives of teenage boys, what they wish adults knew about them, and success principles to help teenage boys become responsible adults. (And yes, we will tackle ‘what about the girls?’ too).