Session type:

Case Study

Presented by:

Lucy Jessop

Department for Work and Pensions

Session duration:

45 minutes

About the session

Human-centred design advocates that designers have a deep understanding of - and empathy with - the people they design for. But how does this translate to policymaking? Surely it’s about policymakers themselves engaging meaningfully with the people affected by their policies. We’ve been supporting policymakers for nearly 3 years now to do just that. But it’s been far from straightforward. In this session, we’ll share our experiences - the real challenges, the successes and most importantly, our top tips on overcoming policymakers’ fears.


Conference Themes: Participation; Policy; UK; Central Government

About the speaker(s)